Build Your Bullet Points
Here all you need to build your bullet points:
-
Start
-
action verbs
-
METRICS
-
SAMPLE BULLET POINTS
Here's the specific framework how you should build your bullet points:
- Start your bullet point with a strong Action Verb that describes and shows your soft skill (e.g. Created, Managed, Spearheaded, etc).
- Briefly describe the task.
- Quantify your impact using numbers and metrics. Did your achievement save time for your company? Increase revenue? While you might not be able to do this for every bullet point, do it where you can.
Here's the checklist to make sure your bullet points are well built:
- Don't use fillers (e.g. 'various', 'multiple'). Instead, be specific by using numbers (e.g. Don't say you 'implemented various features'. Instead, say you 'implemented 10+ features').
- Accomplishments, not responsibilities: your bullet points should always tell the recruiter or hiring manager what you accomplished, and not what you do on a day to day basis. If you find yourself starting your bullet point with 'Responsible for' or a weak verb like 'Assisted', you're likely writing about your responsibilities and not your accomplishments. Similarly, if you use the present tense, there's a pretty good chance you've just listed a responsibility - it's hard for something you have accomplished to be written in the present tense (e.g. use 'Managed', not 'Managing').
- Remove personal pronouns (e.g. I, my, their). It is understood that your resume is written about you and your experiences, and personal pronouns just take up space and increase wordiness.
- 1-2 lines long. Short, succinct bullet points are key to your resume's readability. Blobs of text, that is bullets or paragraphs that are three lines or longer, are likely to not be read.
​Now that you understood how to build your bullet point, click on the next tabs to build your own!
Choose an action verb below to start your bullet point. To find the right action verb, select a skill you want to highlight with your experience:
STRONG ACCOMPLISHMENT-DRIVEN
Accelerated | Effected | Innovated | Reduced |
Achieved | Eliminated | Introduced | Resolved |
Attained | Expanded | Invented | Revitalized |
Completed | Expedited | Launched | Spearheaded |
Conceived | Founded | Mastered | Strengthened |
Convinced | Improved | Overcame | Transformed |
Discovered | Increased | Overhauled | Upgraded |
Doubled | Initiated | Pioneered | Tripled |
COMMUNICATION
Addressed | Demonstrated | Instructed | Promoted |
Advised | Directed | Lectured | Proposed |
Arranged | Drafted | Led | Publicized |
Authored | Enlisted | Liased | Recommended |
Co-authored | Facilitated | Mediated | Reconciled |
Co-ordinated | Formulated | Moderated | Recruited |
Communicated | Guided | Motivated | Resolved |
Corresponded | Influenced | Negotiated | Taught |
Counselled | Interpreted | Persuaded | Trained |
Developed | Interviewed | Presented | Translated |
LEADERSHIP, MENTORSHIP AND TEACHING
Advised | Trained | Clarified | Moderated |
Coached | Mentored | Counseled | Verified |
Conducted | Spearheaded | Diagnosed | Adapted |
Directed | Authored | Educated | Coordinated |
Guided | Accelerated | Facilitated | Developed |
Demonstrated | Achieved | Familiarized | Enabled |
Illustrated | Allocated | Motivated | Encouraged |
Led | Completed | Participated | Evaluated |
Managed | Awarded | Provided | Explained |
Organized | Persuaded | Referred | Informed |
Performed | Revamped | Rehabilitated | Instructed |
Presented | Influenced | Reinforced | Lectured |
Taught | Assessed | Represented | Stimulated |
RESEARCH AND ANALYSIS
Analyzed | Forecasted | Interpreted | Extracted |
Assessed | Identified | Verified | Inspected |
Classified | Interviewed | Uncovered | Inspired |
Collated | Investigated | Clarified | Organized |
Defined | Researched | Collected | Reviewed |
Devised | Tested | Critiqued | Summarized |
Established | Traced | Diagnosed | Surveyed |
Evaluated | Designed | Examined | Systemized |
PROCESS IMPROVEMENT, CONSULTING AND OPERATIONS
Combined | Eliminated | Reduced | Solved |
Consolidated | Expanded | Refined | Streamlined |
Converted | Improved | Reorganized | Strengthened |
Cut | Increased | Resolved | Transformed |
Decreased | Innovated | Restructured | Trimmed |
Developed | Minimised | Revised | Unified |
Devised | Modernized | Saved | Widened |
Doubled | Recommended | Serviced | Broadened |
Tripled | Redesigned | Simplified | Revamped |
Add numbers (metrics or results) in your bullet point for being accomplishment-oriented:
People supervised (#)
e.g., supervised and trained 3 interns
Tables served (#)
e.g., served 25+ tables of average 4 customers within 1 hour
Features and bug fixes (#)
e.g., prioritized and resolved 45+ new features and bug fixes
Employees level
e.g., developed materials presented by C-level executives
Project duration (#)
e.g., implement online marketplace within 6 months
Used by (#)
e.g., implement a system used by 300+ employees global
Blog posts written (#)
e.g., wrote 15 blog posts within 2 months
Locations managed (#)
e.g., managed a cross-functional team in 3 locations
Profit generated ($)
e.g., generated annual profits of $10+ million
Increased user-engagement (%)
e.g., increased user-engagement by 40%
Reduced complaints (%)
e.g., reduced customer support calls by 45%
Deal value ($)
e.g., conducted private equity due diligence in $400M portfolio
Website hits (#)
e.g., generated 12k unique users, and 30k page views in 3 weeks
Survey responses (#)
e.g., analyzed 1,500+ responses to a consumer survey
Server requests (#)
e.g., resulting in the storage of 2+ petabytes of data
Number of attendees (#)
e.g., facilitated a 3-day workshop for 15 senior executives
Net promoter score (#)
e.g., improving net promoter score by 30 points in pilot teams
People hired / interviewed (#)
e.g., hired 5 senior software engineers
Managed budget ($)
e.g., managed $50,000 departmental budget
Reports published (#)
e.g., involved in drafting 15+ Confidential Memorandums
Records processed (#)
e.g., successfully processed 800+ database records
Award received​
e.g., received Recognition Award for automating booking system
Percent of target (%)
e.g., exceeded target by 150%
Customer acquisitions (%)
e.g., increased customer acquisitions by 20%
Cost per acquisition (%)
e.g., decreased cost per acquisition by 50%
Content generation (%)
e.g., boosted content generation by 15%
Improved productivity (%)
e.g., that increased productivity by 25% on critical equipment
Increased throughput (%)
e.g., resulting in 10% throughput increase
Reduced complexity (#)
e.g., reduced algo complexity from O(n2) to O(n log n)
Increased conversion rate (%)
e.g., resulted in a 7.5% increase in conversions
Click through rates (%)
e.g., increasing graphics usage by 50%
Customer retention rate (%)
e.g., decreased uninstallation rate by 40%
Industry benchmark (%)
e.g., outperformed the Bloomberg sector benchmark by 7% in 2014
Reduced costs ($)
e.g., resulting in $75k in cost savings
Projects completed (#)
e.g., evaluated 50+ investment opportunities
Money saved ($)
e.g., highlighting $4-6MM potential savings opportunities
Revenue generated ($)
e.g., grew revenue from $1M to $2.5M in one year
Sales lift (%)
e.g., resulting in 30% increase in online orders
Reduced time (%)
e.g., reduced run time performance by 50%
Saved time (%)
e.g., achieving an 80% reduction in the preparation time
Signup drop-offs (%)
e.g., reduced signup drop-offs from 65% to 15%
Readership / Audience size (#)
e.g., launched a newsletter reaching 12k+ students
Attendance rate (#)
e.g., leading to 4x more participation
Response time (#)
e.g., reducing in response time from 1s to 600ms
Selected out of (#)
e.g., the member in a cohort of 45 Analysts to be fast-tracked
Lines of code (#)
e.g., contributed 100+ commits (~9K lines of code) to USponsor
Data size (#)
e.g., developed algorithms to watermark 5MM+ images
Release cycle length (#)
e.g., educed the average product delivery time from 10 to 4 days
Social reach (#)
e.g., reached over 18k followers across all social media platforms
See below tons of sample bullet points. To find the sample bullet points that best fit you, select your job type/industry:
Promoted within 12 months due to strong performance and organizational impact - ahead of schedule by 12 months
Developed web scraping program in Python to help the firm download public data, including over 10,000 company descriptions and stock quotes, enriching internal data and increasing research efficiency by over 50%
Managed business relationships with 10 clients, including Volkswagen, Deutsche Bank and McDonalds and presented marketing strategies to senior management to drive ROI and re-engineer sales operations, generating $2MM+ in annual revenue
Launched Miami office with lead Director and recruited and managed new team of 10 employees. Grew office revenue by 200% in first nine months (representing 20% of company revenue)
Earned expedited promotion to Senior Analyst after one year as Analyst (earned by less than 1% of cohort)
Founded ReferRoom to organize social events for 500 young professionals, and grew it to $20k/year revenue and $8k/year profit
Spearheaded development and implementation of new employee corporate social responsibility program, leading to 4x more participation
Reduced cost per hire by 35% by implementing new employee referral program
Developed and executed customer referral program, leading to 50% increase in referral business and $2MM of incremental revenue
Received Recognition Award for automating booking system, reducing required man-hours by 75%; promoted 6 months ahead of schedule
Organized 3-day big data conference with 150+ attendees; curated agenda, promoted event, secured attendance, coordinated event logistics, and liaised with speakers and sponsors; generated $45K revenue
Managed international stakeholders in India, United Kingdom and Hong Kong by hosting daily standups and coordinating weekly status reports
Created a performance reporting template, achieving an 80% reduction in the preparation time of standard client materials
Managed team of four analysts to prepare training and proposal materials for strategic development of relationship with client
Managed a cross-functional team of 10 in 3 locations (London, Mumbai and New York), ranging from entry-level to Ph.D. analysts, and closely collaborated with business development, data analysis, operations and marketing teams
Handpicked by global head of operations from among 50+ senior associates to lead first-ever strategic alliance project with Company in Hong Kong
Led training and peer-mentoring programs for the incoming class of 25 analysts in 2012; developed and maintained training program to reduce on-boarding time for new hires by 50%
Led 2 business analysts to automate repetitive process flows using Excel Macros / VBA and reduce analysis time by 10+ hours per week
Managed and mentored 6 graduate analysts; aided in development leading to highest performance ratings
Streamlined internal approval process for transactions by standardizing approval forms, decreasing approval time by 12 hours
Hired and trained team of six employees with two direct reports; promoted 6 months ahead of schedule
Conducted final round interviews for 30+ analyst candidates; collaborated with senior executives on hiring decisions
Coached 30 summer interns and launched a mentorship program for new joiners in the Berlin office
Promoted to Associate Consultant in 2 years (1 year in advance); the only member in a cohort of 45 Analysts to be fast-tracked
Analyzed company's 24-month sales results to develop five-year monthly projections by revenue and customer type
Organized and advertised quarterly networking events with 500+ participants in six cities across California
Developed new management dashboard to evaluate individual team performance by revenue segment
Led team of 15 internal resources and collaborated cross-functionally with Legal, Finance, Product, Marketing and Senior Management to meet customers' requests and long-term interests
Ranked top of the class and offered early promotion to Senior Analyst after two years
Negotiated the purchase of a $2.5MM enterprise SaaS contract, reducing the original price by 35%
Supervised and trained 3 interns, who were each awarded a job offer
Surpassed annual revenue target by 25-35% for 3 consecutive years
Established new training curriculum and conducted trainings; new training procedures reduced overall costs by 50%
Selected, interviewed and recommended analyst candidates as the only analyst on the recruiting team
Created a DCF valuation model to analyze a potential IPO of a major technology startup in New York
Delivered product solutions to institutional and corporate clients; grew customer base by +25% in Europe
Built complete investment pitch books for 4 deals at advanced stages and liaised with 12 prospective international co-investors
Created and maintained models for M&A plans, Discounted Cash Flow Analysis, Product SVA Analysis, Credit Risk Assessment Models, and Common Stock Liquidity Comparisons
Evaluated acquisition opportunities for a German reinsurer. Performed accretion and dilution analyses, conducted market research to gauge the viability and long term prospects of target's businesses
Led a group of 5 analysts to evaluate a solar loan deal and create a client-facing, solar industry overview pitch book
Evaluated Microsoft's acquisition of LinkedIn for ~$26bn; built supporting discounted cash flow, equity comparable, and acquisition comparable analyses, and presented fairness opinion pitch book to senior management
Produced comprehensive pitch decks, used for internal research and external marketing, on 1) an Indian real estate investment with a $4.5B market cap and 2) telecommunications in emerging markets
Performed DCF analysis to evaluate offers for company's sell-side process; qualitative offer comparison and quantitative model outputs were shared directly with client's senior management team
Prepared a 100 page pitch book summarizing findings and presented analysis to managing directors
Performed financial analysis to evaluate public and private financing alternatives to strengthen client's balance sheet
Developed a sell-side ideas pitch book of acquisition targets for a ~$650MM bedding company
Developed a road show presentation to assist a major South African bank in issuing $650 million for a rights issue
Focused on sell-side M&A advisory; closed five deals with TEV of $1.1B as lead Analyst on deal teams
Built full merger model to evaluate pro forma business performance; recommended optimal deal structure by analyzing credit impact of various financing scenarios.
Analyzed industry trends in the automobile sector and presented long and short equity investment ideas for 12 large-cap stocks that outperformed the Bloomberg sector benchmark by 7% in 2014
Developed web scraping program in Python to help the firm download public data, including over 10,000 company descriptions and stock quotes, enriching internal data and increasing research efficiency by over 50%
Delivered product solutions to institutional and corporate clients; grew customer base by +25% in Europe
Formulated implementation plans for transactions in collaboration with senior members of trading, sales, compliance and legal teams; generated annual profits of $10+ million
Created Monte Carlo simulation using Pandas (Python) to generate 30,000 sample portfolios with 8+ constraints
Pitched 25+ stocks to the investment team and portfolio managers, resulting in the addition of 6 stocks to the firm's portfolio with investment returns of more than 15% in 12 months
Collaborated with fundamental long/short portfolio managers and analysts to evaluate the predictive power of unique data sources for single stock selection
Developed strategies to trade and manage risk on the trading book comprising 30+ indices; 2016 P&L: $8M
Managed South American markets trading books on repo, swaps, futures, forwards and options with a team annual P&L of $50MM outperforming P&L target by +18% on average during 4 consecutive years
Generated Excel models which produced risk-weighted composite valuation scores of country and sectors based on quantitative signals
Analyzed industry trends in the automobile sector and presented long and short equity investment ideas for 12 large-cap stocks that outperformed the Bloomberg sector benchmark by 7% in 2014
Developed web scraping program in Python to help the firm download public data, including over 10,000 company descriptions and stock quotes, enriching internal data and increasing research efficiency by over 50%
Earned expedited promotion to Senior Analyst after one year as Analyst (earned by less than 1% of cohort)
Developed the firm wide investment recommendation list by analyzing equity and fixed income managed accounts and mutual fund strategies, resulting in an average alpha of 1.25 across 75+ products in 2015
Delivered product solutions to institutional and corporate clients; grew customer base by +25% in Europe
Created a performance reporting template, achieving an 80% reduction in the preparation time of standard client materials
Created Monte Carlo simulation using Pandas (Python) to generate 30,000 sample portfolios with 8+ constraints
Pitched 25+ stocks to the investment team and portfolio managers, resulting in the addition of 6 stocks to the firm's portfolio with investment returns of more than 15% in 12 months
Analyzed 50+ companies to identify potential investments, built valuation models, and visited 90+ members of senior management in Germany, Nigeria, Indonesia and Singapore to evaluate companies' growth outlook
Collaborated with fundamental long/short portfolio managers and analysts to evaluate the predictive power of unique data sources for single stock selection
Produced comprehensive pitch decks, used for internal research and external marketing, on 1) an Indian real estate investment with a $4.5B market cap and 2) telecommunications in emerging markets
Coordinated execution of LBO in foodservice sector in South Africa, the PE fund's largest investment; led a team of four analysts; negotiated bank financing and developed hedging strategy
Identified risks and underperformance in client portfolios and developed tailored asset allocations for underperforming portfolios
Evaluated portfolio performance and identified ways to increase revenues and EBITDA across firm's portfolio
Developed customized financial valuation systems using DCF, FCF and RIV valuation methods
Increased institutional investor base by 30%; increased sell-side equity research coverage by 50%
Prepared management reports and financial analyses for 15 Board of Directors meetings
Generated Excel models which produced risk-weighted composite valuation scores of country and sectors based on quantitative signals
Led preparation for annual investor meeting with firm's partners; developed materials presented by C-level leadership
Analyzed industry trends in the automobile sector and presented long and short equity investment ideas for 12 large-cap stocks that outperformed the Bloomberg sector benchmark by 7% in 2014
Developed the firm wide investment recommendation list by analyzing equity and fixed income managed accounts and mutual fund strategies, resulting in an average alpha of 1.25 across 75+ products in 2015
Created Monte Carlo simulation using Pandas (Python) to generate 30,000 sample portfolios with 8+ constraints
Pitched 25+ stocks to the investment team and portfolio managers, resulting in the addition of 6 stocks to the firm's portfolio with investment returns of more than 15% in 12 months
Analyzed 50+ companies to identify potential investments, built valuation models, and visited 90+ members of senior management in Germany, Nigeria, Indonesia and Singapore to evaluate companies' growth outlook
Produced comprehensive pitch decks, used for internal research and external marketing, on 1) an Indian real estate investment with a $4.5B market cap and 2) telecommunications in emerging markets
Developed strategies to trade and manage risk on the trading book comprising 30+ indices; 2016 P&L: $8M
Analyzed fundamental growth drivers via top-down (macro/sector trends, competition) and bottom-up (growth strategy, revenue forecast, cost allocation) approaches, and analysis of senior management and shareholding structure.
Identified risks and underperformance in client portfolios and developed tailored asset allocations for underperforming portfolios
Evaluated portfolio performance and identified ways to increase revenues and EBITDA across firm's portfolio
Generated Excel models which produced risk-weighted composite valuation scores of country and sectors based on quantitative signals
Led preparation for annual investor meeting with firm's partners; developed materials presented by C-level leadership
Conducted private equity due diligence in $400M portfolio. Performed strategic and analytical valuation of assets based on interviews with experts and created extensive models of the industries; persuaded client to move forward with acquisition
Conducted the due diligence of three retailers for a private equity investor with potential EBITDA impact of $200MM+ by 2020; developed customer acquisition strategy across channels
Built complete investment pitch books for 4 deals at advanced stages and liaised with 12 prospective international co-investors
Analyzed 50+ companies to identify potential investments, built valuation models, and visited 90+ members of senior management in Germany, Nigeria, Indonesia and Singapore to evaluate companies' growth outlook
Conducted sector research in TMT space through expert interviews, market reports, and engagement with external advisors; created sector map of big data analytics space; prepared recommendations on attractiveness and feasibility on 6+ prospects
Performed industry, business, and financial due diligence for 20+ potential targets across software and consumer sectors
Optimized production line, resulting in 10% throughput increase and standardized processes in bulk production
Coordinated execution of LBO in foodservice sector in South Africa, the PE fund's largest investment; led a team of four analysts; negotiated bank financing and developed hedging strategy
Analyzed private equity firm's historical track record, evaluated performance against public indexes, and validated claims with investors and CEOs, resulting in commitments in excess of $300MM
Assessed capacity risks and developed an operating cost model of a $100MM supplier for a private equity client, highlighting $4-6MM potential savings opportunities
Prepared a 100 page pitch book summarizing findings and presented analysis to managing directors
Evaluated strategies and synergies surrounding potential acquisition targets for a major car manufacturer
Evaluated and executed LBOs, add-on acquisitions, refinancing, and exits with a combined value of $1.5B
Evaluated 50+ investment opportunities and supported portfolio company management teams in high growth technology companies
Assessed 25 investment opportunities and presented conclusions to senior members of the investment team, resulting in the submission of 5 first round bids
Analysed strategic alternatives and prepared offering memorandum for a portfolio company in consideration of near-term exit
Developed DCF, LBO, distressed debt and operating models to analyse profitability of investment opportunities and monitor performance of portfolio companies and assets
Led preparation for annual investor meeting with firm's partners; developed materials presented by C-level leadership
Analyzed data from 25000 monthly active users and used outputs to guide marketing and product strategies; increased average app engagement time by 2x, decrease drop off rate by 30%, and increased shares on social media by 3x over 6 months
Analyzed global opportunities for the company's different membership tiers; designed and introduced a new membership tier which is projected to generate 300k new users in its first year
Created and implemented Google AdWords strategy; increased customer acquisitions by 20% and decreased cost per acquisition by 50%
Reduced signup drop-offs from 65% to 15%, increased user-engagement by 40%, and boosted content generation by 15%, through a combination of user interviews and A/B-testing-driven product flow optimization
Analyzed brand's pricing, advertising and distribution data and identified seasonal trends and white space by integrating consumer insights; recommended strategic changes in portfolio and marketing plan to C-suite executives, reversing sales slump (+6.5%)
Analyzed $800K of monthly marketing spend data to optimize audience, creative and copy of campaigns; increased conversion by 12% MoM and decreased cost per acquisition by 35%
Accelerated goal to increase digital sales by improving e-commerce experience on existing website and adding new storefronts on Amazon and eBay; analyzed consumer data to ensure accurate targeting by segment; resulting in 300% increase in online orders in the following year
Created content and copy for social media channels (Twitter, Facebook and Instagram) and email newsletter; assessed customer response to create targeted messaging and inform future content; social media following grew 125%+ organically
Overhauled the company's website by increasing graphics usage by 50% and mobile responsiveness by 100%; generated 70% more leads via email capture forms, reduced bounce rate by 20%
Optimized budget allocation of the increased marketing spend of $10MM across 5 cities
Generated 12,000 unique users, 30,000 page views, and 2000+ newsletter signups in 3 weeks by successfully leveraging social media advertising (Facebook and Instagram)
Established brand strategy and marketing campaign, utilizing social media, guest blogging, and affiliates to grow awareness and build brand loyalty; currently have over 18k followers across all social media platforms (as of 10/2016)
Reduced new user acquisition costs by 20% through implementing social sharing features and streamlining user adoption; shortened development cycles by 25% and increased release date accuracy by 20%
Led team of six to define target consumer and go-to-market value proposition and developed 10 pilot experience touchpoints for 2016 product launch
Created and developed targeted email campaigns to segments of the firm's 50k+ email list; increased open rates by 4%
Managed media relations by drafting press releases and pitching stories to journalists. Successful media placement in business and advertising trade publications contributed to a 35% increase in new customers
Implemented a pre-launch waitlist, leveraging a referral program that encouraged users to share the product on social media; resulted in 5k+ signups at launch
Received coverage from Hacker News, Product Hunt and Reddit, achieving over 50K unique sessions from 75K page views and 2000+ newsletter subscribers
Identified changes to assortment, distribution, and marketing using financial and behavioral analysis that enabled an upmarket fashion company to better target their customers, resulting in $400M growth
Developed e-commerce strategies for an online clothing retailer including optimizing advertisement placement, newsletters and promotional communication; increased online sales by 10%
Spearheaded the firm's entry into the Indian market, growing the company's Indian user base from 2,000 to 150,000 in 6 months
Led full redesign of website with findings from customer segmentation and competitive research, increasing website leads by 200%
Built and managed a community of 2500+ users with over 70% engagement on Facebook with zero marketing spend through organic word-of-mouth marketing
Synthesized customer insights to develop digital and physical brand assets for the company, including: branding, landing page, and marketing materials
Launched a weekly newsletter reaching 12,500+ students and graduates in 35 countries; generated $5,000 in sponsorships & advertising
Doubled new user acquisition from 10-15 users to 20-25 through the implementation of new marketing strategies focused on online advertising and improving the company's web presence, social media, and search engine optimization
Designed, executed, and optimized digital marketing campaign on Google's AdWords for $20B CPG company, yielding 20% ROI improvements
Developed go-to-market strategy for ~$100 million B2B market segment; led cross-functional team of 15+ internal stakeholders to prepare new product offering
Led team of four overseeing all aspects of social media strategy, increasing Twitter following by 200%, Facebook by 500%+ and Instagram by 500%
Raised awareness by regularly organizing and hosting collection and charity drives throughout local schools; increased donations by 50% since 2016
Led the first major effort to A/B test the company's sales page and optimize it for customer acquisition; resulted in a 7.5% increase in conversions
Increased B2B leads by 30% by implementing paid ads on Google and LinkedIn
Grew online sales by 35% by optimizing marketing budget allocation
Identified and analysed key performance indicators to track ROI of advertising campaigns worth US$10MM
Developed and implemented multi-channel marketing plan to increase gym memberships by 75% within two years
Conducted survey and quantitative analysis to confirm hypotheses on customer sentiment and purchasing trends; results defined future marketing strategies
Managed focus groups to analyze consumer purchase motivations and refine marketing campaign recommendations
Analyzed data from 25000 monthly active users and used outputs to guide marketing and product strategies; increased average app engagement time by 2x, decrease drop off rate by 30%, and increased shares on social media by 3x over 6 months
Revamped website flows and navigation menus, reducing the frequency of misdirected customer service queries by 30% and increasing traffic to previously neglected pages
Conducted evaluative testing with 10+ participants using InVision and UserTesting.com; synthesized and designed against findings which reduced bounce rate for primary user flow by 30%
Redesigned company's homepage and lead generation forms using only existing site components; reduced bounce rates by 40% and increased leads by 15%
Led five developers to establish client's ERP system; identified $1.5MM in cost savings, and secured $1MM+ in additional work for Accenture
Liaised with marketing to drive email and social media advertising efforts, using predictive modeling and clustering, resulting in a 35% increase in revenue
Managed a 5-member cross-functional (product, engineering, sales, support) team and coordinated with six senior business partners toward the successful launch of an e-commerce platform
Managed a process re-engineering project to improve and consolidate end-to-end service processes; restructured communication flow among 10 departments, and cut down paperwork by 75%
Designed and implemented behavioral push notifications based on in-app usage; increased retention by 10%
Conducted 25+ user-testing focus groups leading to 3 new product features in 6 months
Created and implemented Google AdWords strategy; increased customer acquisitions by 20% and decreased cost per acquisition by 50%
Reduced signup drop-offs from 65% to 15%, increased user-engagement by 40%, and boosted content generation by 15%, through a combination of user interviews and A/B-testing-driven product flow optimization
Analyzed brand's pricing, advertising and distribution data and identified seasonal trends and white space by integrating consumer insights; recommended strategic changes in portfolio and marketing plan to C-suite executives, reversing sales slump (+6.5%)
Streamlined the implementation process and reduced the average product delivery time from 10 days to 4 days by redefining responsibilities and improving accountability of employees
Analyzed $800K of monthly marketing spend data to optimize audience, creative and copy of campaigns; increased conversion by 12% MoM and decreased cost per acquisition by 35%
Developed pricing strategy for a digital subscription service by segmenting potential users by behavioral and psychographic attributes from survey data
Identified $5MM savings opportunity by developing cost reduction model and facilitating 20+ client stakeholder interviews across 5 different locations to define and collect business process key performance metrics
Accelerated goal to increase digital sales by improving e-commerce experience on existing website and adding new storefronts on Amazon and eBay; analyzed consumer data to ensure accurate targeting by segment; resulting in 300% increase in online orders in the following year
Generated 12,000 unique users, 30,000 page views, and 2000+ newsletter signups in 3 weeks by successfully leveraging social media advertising (Facebook and Instagram)
Identified steps to reduce return rates by 10%; resulted in $75k in cost savings
Led evaluation and selection of new CRM system; spearheaded a cross-functional team (Technology, Business Development, Management) to implement the system; successful adoption accelerated revenue growth by 25% in 1 year
Devised a pricing and branding strategy with the Strategy team to launch a new three-tier pricing model; achieved a 27% increase in profit
Spearheaded a major pricing restructure by redirecting focus on consumer willingness to pay instead of product cost; implemented a three-tiered pricing model which increased average sale 35% and margin 12%
Reduced new user acquisition costs by 20% through implementing social sharing features and streamlining user adoption; shortened development cycles by 25% and increased release date accuracy by 20%
Decreased uninstallation rate by 40% by introducing an interactive tutorial at app launch
Designed and facilitated two 3-day design thinking workshops for 15 senior executives to identify and prioritize opportunities to enter three new international markets
Led team of six to define target consumer and go-to-market value proposition and developed 10 pilot experience touchpoints for 2016 product launch
Designed and launched customer feedback systems for Selfridges, improving net promoter score by 30 points in pilot teams over 6 months
Implemented a pre-launch waitlist, leveraging a referral program that encouraged users to share the product on social media; resulted in 5k+ signups at launch
Led complete redesign of the checkout process which resulted in an 8% increase in conversion and an uplift in average order value from $28 to $35
Introduced upsells on product and checkout pages, resulting in an increased average order value of 25%
Designed and developed an email toolkit to enable teams to quickly build mobile-responsive emails and maintain visual consistency, leading to time savings of 5+ hours per week
Managed international stakeholders in India, United Kingdom and Hong Kong by hosting daily standups and coordinating weekly status reports
Created a performance reporting template, achieving an 80% reduction in the preparation time of standard client materials
Managed a cross-functional team of 10 in 3 locations (London, Mumbai and New York), ranging from entry-level to Ph.D. analysts, and closely collaborated with business development, data analysis, operations and marketing teams
Led interview campaign with existing customers (300+ person survey, 40+ face-to-face discussions) to formulate requirements of a new product to help couples manage their expenses; outputs directly impacted product roadmap
Generated insights on customer churn and renewal rates from data tables with 100M rows in SQL
Collaborate with developers and product management team to assess project outcomes and prioritize future app features
Identified changes to assortment, distribution, and marketing using financial and behavioral analysis that enabled an upmarket fashion company to better target their customers, resulting in $400M growth
Developed e-commerce strategies for an online clothing retailer including optimizing advertisement placement, newsletters and promotional communication; increased online sales by 10%
Led ethnographic research and customer segmentation of 10000-respondent survey to define priority target customers; built positioning strategy and designed 10 experience elements
Synthesized customer insights to develop digital and physical brand assets for the company, including: branding, landing page, and marketing materials
Collaborated with product and marketing teams to redesign the mobile on-boarding process, improving retention and user experience by 40%
Redesigned new user signup form and flow, driving 10% increase in signups
Developed go-to-market strategy for ~$100 million B2B market segment; led cross-functional team of 15+ internal stakeholders to prepare new product offering
Managed user engagement analytics strategy, providing first insight into how users interact with our apps on their tablets and mobile devices
Managed a 10-member cross-functional (engineering, product, sales, support) team and coordinated with five business partners towards the successful launch of an e-commerce website
Analyzed impact and effectiveness of in-app UI changes on customer retention; identified features of customer behavior and recommended additional menu modifications [R, MySQL, Chart JS]
Led team of four overseeing all aspects of social media strategy, increasing Twitter following by 200%, Facebook by 500%+ and Instagram by 500%
Led multi-disciplinary 7 person team to design, develop, and launch online e-commerce store; prioritized and resolved 45+ new features and bug fixes
Coordinated a team of four developers and two designers to implement and launch online marketplace that connects students with tutors, within 6 months
Launched an e-commerce website which sold t-shirts themed on the 2016 Presidential Election; successfully processed 800+ online transactions from 600+ unique users
Interviewed future end users in London and New York daily to identify and analyse the inefficiencies in the existing manual process of bulk updating customer details
Led the first major effort to A/B test the company's sales page and optimize it for customer acquisition; resulted in a 7.5% increase in conversions
Developed materials for sales team to articulate value of an unique new platform; performed competitor analysis and customer calls to inform product positioning and pricing
Led team of 15 internal resources and collaborated cross-functionally with Legal, Finance, Product, Marketing and Senior Management to meet customers' requests and long-term interests
Identified and analyzed key performance indicators to track ROI of advertising campaigns worth US$10MM
Interviewed 20+ focus group members to collect product and customer feedback for primary research
Led customer validation by interviewing 50+ experts in the industry to identify pain points
Translated business questions into use cases and data model requirements with emphasis on anticipating future ad-hoc needs
Managed focus groups to analyze consumer purchase motivations and refine marketing campaign recommendations
Conceptualize and implement innovative application updates regularly to ensure traffic (25% increase in downloads over the past 4 months)
Led application design sessions with client teams on 20+ projects to develop functional and technical requirements
Developed a travel and lifestyle blog generating 30k+ unique users per month; weekly newsletter has 20k+ subscribers
Led six-member cross-functional team across four offices to implement a new CRM system; system is used by 300+ employees globally
Analyzed global opportunities for the company's different membership tiers; designed and introduced a new membership tier which is projected to generate 300k new users in its first year
Led five developers to establish client's ERP system; identified $1.5MM in cost savings, and secured $1MM+ in additional work for Accenture
Managed business relationships with 10 clients, including Volkswagen, Deutsche Bank and McDonalds and presented marketing strategies to senior management to drive ROI and re-engineer sales operations, generating $2MM+ in annual revenue
Led the transition to a paperless practice by implementing an electronic booking system and a faster, safer and more accurate business system. Reduced costs of labor by 30% and office overhead by 10%
Conducted private equity due diligence in $400M portfolio. Performed strategic and analytical valuation of assets based on interviews with experts and created extensive models of the industries; persuaded client to move forward with acquisition
Developed turnaround strategy for leading telecoms provider with annual losses of $50MM; resulted in 10% increase in revenue, or $5MM profit in first year
Analyzed brand's pricing, advertising and distribution data and identified seasonal trends and white space by integrating consumer insights; recommended strategic changes in portfolio and marketing plan to C-suite executives, reversing sales slump (+6.5%)
Streamlined the implementation process and reduced the average product delivery time from 10 days to 4 days by redefining responsibilities and improving accountability of employees
Optimized $100MM+ retail company's advertising spend by media type through multivariable regression analysis; exceeded target growth by 15%
Identified $5MM savings opportunity by developing cost reduction model and facilitating 20+ client stakeholder interviews across 5 different locations to define and collect business process key performance metrics
Designed and implemented operational efficiency improvement program for leading UK energy supplier to reduce rate of energy outages by 60% in three years
Overhauled U.K. strategy for a top U.S. luxury brand by building a market forecast model for 20+ cities based on multi-variable regression
Proposed and implemented major strategy change to eliminate packaging - passing savings to our producers and customers and saving 55% on manufacturing costs
Devised a pricing and branding strategy with the Strategy team to launch a new three-tier pricing model; achieved a 27% increase in profit
Spearheaded a major pricing restructure by redirecting focus on consumer willingness to pay instead of product cost; implemented a three-tiered pricing model which increased average sale 35% and margin 12%
Designed and facilitated two 3-day design thinking workshops for 15 senior executives to identify and prioritize opportunities to enter three new international markets
Led team of six to define target consumer and go-to-market value proposition and developed 10 pilot experience touchpoints for 2016 product launch
Designed and launched customer feedback systems for Selfridges, improving net promoter score by 30 points in pilot teams over 6 months
Managed team of four to redesign global customer on-boarding and sales process for insurance client, leading to synchronized on-boarding and 15% increase in cross selling opportunities across divisions
Analyzed 1,500+ responses to a consumer survey to evaluate brand perception and customers' willingness to pay
Led consolidation of 8 data systems into 1; resulted in over $55k in annual savings
Crafted strategic plan for a major client with revenues >$40B through insights from market trend analysis, organizational effectiveness diagnostic, and interviews with senior stakeholders
Created a performance reporting template, achieving an 80% reduction in the preparation time of standard client materials
Recommended multi-brand strategy for a leading restaurant chain company to enter fast casual market by evaluating core competencies and performing market analysis
Conducted the due diligence of three retailers for a private equity investor with potential EBITDA impact of $200MM+ by 2020; developed customer acquisition strategy across channels
Conducted market analysis and competitor benchmarking analysis to evaluate the distribution strategy of luxury fashion brand; summarized findings in comprehensive report to client
Assessed the product portfolio and created a brand turnaround strategy for a global fashion company; conducted qualitative interviews with industry experts and quantitative analysis to determine barriers to purchasing and distribution
Conducted competitor benchmarking analysis, competitor/distributor interviews and data analysis to determine that the existing sustained decline in a luxury skincare product business was reversible, building the case for a successful $150MM acquisition
Led a 10-week engagement in a four-member team for a solar energy provider; assessed 30+ locations and provided a recommendation for the most suitable location of their new headquarters
Performed a gap analysis by conducting a current state assessment to understand the inefficiencies associated with the existing manual business process
Led the evaluation and selection process for a CRM tool by developing a comparison model, liaising with senior stakeholders and candidate vendors, and running a proof-of-concept
Implemented new customer experience feedback system for Selfridges in the UK; early results indicate a 37% increase in feedback
Identified changes to assortment, distribution, and marketing using financial and behavioral analysis that enabled an upmarket fashion company to better target their customers, resulting in $400M growth
Designed merchandising strategies for grocery retailers based on regression analysis identifying key store attributes to increase traffic and conversion; resulted in a 25% sales lift
Led ethnographic research and customer segmentation of 10000-respondent survey to define priority target customers; built positioning strategy and designed 10 experience elements
Conducted competitor and pricing analysis for a new product resulting in $24MM additional revenues for global sportswear company
Restructured back office operations alongside core systems replacement to reduce costs 35% and cycle times 85%
Modeled and validated functional synergies across 6 departments, identifying estimated savings of $30MM+ over four years
Identified key issues and implemented operational improvements that increased productivity by 25% on critical equipment in order to meet our customer's increased demand
Developed dashboards containing performance metrics to global and local senior management teams; dashboards used by 30+ executives
Created five-year transformation strategy covering marketing and product initiatives: strategy approved by Board of Directors and achieved 10% growth vs. -5% trend
Doubled new user acquisition from 10-15 users to 20-25 through the implementation of new marketing strategies focused on online advertising and improving the company's web presence, social media, and search engine optimization
Designed, executed, and optimized digital marketing campaign on Google's AdWords for $20B CPG company, yielding 20% ROI improvements
Developed go-to-market strategy for ~$100 million B2B market segment; led cross-functional team of 15+ internal stakeholders to prepare new product offering
Created economic model to assess financial feasibility and operational synergies throughout the supply chain; identified >$50M in savings
Promoted to Associate Consultant in 2 years (1 year in advance); the only member in a cohort of 45 Analysts to be fast-tracked
Led team of six analysts towards saving client 10MM USD; acted as Engagement Manager by managing relationships with senior client stakeholders
Selected as a case interviewer for analyst candidates (usually reserved for Senior Consultant+ level)
Interviewed future end users in London and New York daily to identify and analyse the inefficiencies in the existing manual process of bulk updating customer details
Evaluated strategies and synergies surrounding potential acquisition targets for a major car manufacturer
Determined sales effectiveness strategy for a ERP software supplier to increase sales by $10M over three years
Developed materials for sales team to articulate value of an unique new platform; performed competitor analysis and customer calls to inform product positioning and pricing
Mentored 10 team members to conduct consumer behavior research through focus groups and analysis of buying patterns of 1000+ consumers
Implemented a system upgrade for an American bank just 8 weeks before deadline; resulted in securing additional business worth $5 MM
Conducted due diligence to assess and value potential acquisitions in childcare industry; assessed 30+ companies and recommendation was acquired by company
Redesigned and implemented over 15 business processes for an estimated 50% efficiency gain in operations and potential net savings of $3MM for a pharmaceutical company
Designed strategy for large-scale operational transformation initiative encompassing 1700+ full-time employees (FTEs), resulting in 500 FTE savings
Analyzed data from 25,000 monthly active users and used outputs to guide marketing and product strategies; increased average app engagement time by 2x, decrease drop off rate by 30%, and increased shares on social media by 3x over 6 months
Analyzed global opportunities for the company's different membership tiers; designed and introduced a new membership tier which is projected to generate 300k new users in its first year
Developed web scraping program in Python to help the firm download public data, including over 10,000 company descriptions and stock quotes, enriching internal data and increasing research efficiency by over 50%
Liaised with marketing to drive email and social media advertising efforts, using predictive modeling and clustering, resulting in a 35% increase in revenue
Reduced signup drop-offs from 65% to 15%, increased user-engagement by 40%, and boosted content generation by 15%, through a combination of user interviews and A/B-testing-driven product flow optimization
Analyzed $800K of monthly marketing spend data to optimize audience, creative and copy of campaigns; increased conversion by 12% MoM and decreased cost per acquisition by 35%
Optimized $100MM+ retail company's advertising spend by media type through multivariable regression analysis; exceeded target growth by 15%
Developed pricing strategy for a digital subscription service by segmenting potential users by behavioral and psychographic attributes from survey data
Identified $5MM savings opportunity by developing cost reduction model and facilitating 20+ client stakeholder interviews across 5 different locations to define and collect business process key performance metrics
Optimized budget allocation of the increased marketing spend of $10MM across 5 cities
Conceptualized, redesigned, and presented enhancements to the data warehouse and stored SQL procedures, leading to 100x increased query performance (double digit minutes to milliseconds)
Conceptualized and implemented a custom ETL process utilizing Oracle SQL & PL/SQL that processed 100M transaction records per day, resulting in the storage of 2+ petabytes of data
Analyzed 1,500+ responses to a consumer survey to evaluate brand perception and customers' willingness to pay
Created Monte Carlo simulation using Pandas (Python) to generate 30,000 sample portfolios with 8+ constraints
Generated insights on customer churn and renewal rates from data tables with 100M rows in SQL
Identified changes to assortment, distribution, and marketing using financial and behavioral analysis that enabled an upmarket fashion company to better target their customers, resulting in $400M growth
Designed merchandising strategies for grocery retailers based on regression analysis identifying key store attributes to increase traffic and conversion; resulted in a 25% sales lift
Developed dashboards containing performance metrics to global and local senior management teams; dashboards used by 30+ executives
Managed user engagement analytics strategy, providing first insight into how users interact with our apps on their tablets and mobile devices
Analyzed impact and effectiveness of in-app UI changes on customer retention; identified features of customer behavior and recommended additional menu modifications [R, MySQL, Chart JS]
Developed a prototype to identify key influencers on Twitter using clustering techniques over 100,000 data points in Python
Cut projected time for data analysis by one week by developing reusable ETL components using Pentaho Kettle
Developed web scraping program in Python to help the firm download public data, including over 10,000 company descriptions and stock quotes, enriching internal data and increasing research efficiency by over 50%
Liaised with marketing to drive email and social media advertising efforts, using predictive modeling and clustering, resulting in a 35% increase in revenue
Implemented crash reporter and used findings to fix three biggest causes of crashes; fixes reduced customer support calls by 30%
Designed and implemented behavioral push notifications based on in-app usage; increased retention by 10%
Overhauled the company's website by increasing graphics usage by 50% and mobile responsiveness by 100%; generated 70% more leads via email capture forms, reduced bounce rate by 20%
Reduced time to render the video by 75% by implementing prediction algorithm and delayed graphics
Created method to compute similarity of all methods in a code base; reduced time complexity from O(n2) to O(n log n)
Conceptualized, redesigned, and presented enhancements to the data warehouse and stored SQL procedures, leading to 100x increased query performance (double digit minutes to milliseconds)
Received Recognition Award for automating booking system, reducing required man-hours by 75%; promoted 6 months ahead of schedule
Contributed to TensorFlow, an open source machine learning library, through design discussions, code reviews, and commits; implemented ~5,000 lines of code in 6 months
Implemented Redis caching layer to reduce page load times of revenue generating pages from 5-10s to 0.4-1s
Created Monte Carlo simulation using Pandas (Python) to generate 30,000 sample portfolios with 8+ constraints
Overhauled the obsolete legacy source code of two production applications, resulting in increased usability and reduced run time performance by 50%
Led 2 business analysts to automate repetitive process flows using Excel Macros / VBA and reduce analysis time by 10+ hours per week
Spearheaded redevelopment of internal tracking system in use by 125 employees, resulting in 20+ new features, reduction of 20% in save/load time and 15% operation time
Developed an iPhone app to help medical professionals measure the insulin needs of patients with diabetes
Enabled integration with existing systems by creating tool that extracts metadata from images and provides metadata to a system-wide search database
Developed and maintained ETL scripts in Python and Perl to scrape data from external web sites into a mySQL database
Developed and implemented heavily parallelized algorithms to resize and watermark 5MM+ images of different sizes using Amazon EC2
Designed and implemented 50+ E2E tests using Selenium & Protractor, simulating each user group's actions
Led full redesign of website with findings from customer segmentation and competitive research, increasing website leads by 200%
Created use cases and developed UML diagrams - activity, sequence and class - using Visio in line with product goals
Facilitated continuous interaction between users, development and QA teams throughout the SDLC, resulting in a 95% testing success rate
Analyzed impact and effectiveness of in-app UI changes on customer retention; identified features of customer behavior and recommended additional menu modifications [R, MySQL, Chart JS]
Developed a prototype to identify key influencers on Twitter using clustering techniques over 100,000 data points in Python
Designed and implemented an automated system for processing employee timesheets, eliminating the need for manual handwritten timesheets and resulted in a 10/hr per week time saving
Wrote Python and JavaScript libraries to display real-time pricing via SkyScanner's flights pricing API, resulting in higher customer satisfaction
Managed 6 QA analysts through software release cycle: including code reviews, defect detection and reporting and deploying product releases into clients' production environments
Streamlined data integration processes and standardized data feeds across systems, reducing data latency from 10 days to 1 day
Cut projected time for data analysis by one week by developing reusable ETL components using Pentaho Kettle
Undertook major system upgrades for existing clients; provided 24x7 consulting support for 15+ clients
Led code review sessions with peers to present and analyze system designs; recommendations reduced defect creation rate by 35%
Authored business requirements document for proprietary software application: led requirements elicitation sessions (including requirements analysis), solution assessment and validation, use cases and interface/functionality mock-ups
Translated business questions into use cases and data model requirements with emphasis on anticipating future ad-hoc needs
Designed and tested the application and proposed both business and technology solutions to improve process efficiency
Contributed 100+ commits (~9K lines of code) to Ansible, a Python-based configuration management software with 25K+ users
Reduced page load time of homepage by 20% by optimizing mySQL queries
Managed business relationships with 10 clients, including Volkswagen, Deutsche Bank and McDonalds and presented marketing strategies to senior management to drive ROI and re-engineer sales operations, generating $2MM+ in annual revenue
Led the firm's sales and business operations in South Africa, responsible for $45MM annual sales and capability building of 200+ sales personnel
Spearheaded retail distribution expansion into 8 new territories and markets in South Brazil; resulted in 85% sales growth and the fastest growing sales location in South America in 2015
Spearheaded the firm's entry into the Indian market, growing the company's Indian user base from 2,000 to 150,000 in 6 months
Led full redesign of website with findings from customer segmentation and competitive research, increasing website leads by 200%
Improved sales efficiency by leading sustainable adoption of a new CRM tool among 150 sales persons in 6 months; redesigned key sales support workflows
Managed a team of 5 engineers and 8 analysts across Europe and North America to generate annual revenues in excess of $10MM in 2014
Initiated and managed relationships with key enterprise customers; wrote and executed business plan that resulted in 120% ($5MM) increase in division revenue over 3 years
Generated 50+ project requests through cold call sales and systematic email outreach; completed due diligence to qualify leads based on credit, industry and location
Determined sales effectiveness strategy for a ERP software supplier to increase sales by $10M over three years
Managed a portfolio of 5 customers, generating new business revenue totaling $10M / year
Led 4-member team to improve relationships with key institutional clients, growing revenues 30%
Led over 12 software sales pilots generating $8MM+ total revenue in license and consulting service fees; clients included Goldman Sachs, Bank of America and Credit Suisse
Scripted and tested phone sales process; increased customers by 30% in 6 months
Grew revenue from $1MM to $2.5M in one year by expanding channel partnerships; exceeded target by 150%
Hired, coached and led sales team of five to make sales calls, make client visits and close deals; generated $10M in sales contracts
Analyzed data from 25,000 monthly active users and used outputs to guide marketing and product strategies; increased average app engagement time by 2x, decrease drop off rate by 30%, and increased shares on social media by 3x over 6 months
Analyzed global opportunities for the company's different membership tiers; designed and introduced a new membership tier which is projected to generate 300k new users in its first year
Created and implemented Google AdWords strategy; increased customer acquisitions by 20% and decreased cost per acquisition by 50%
Accelerated goal to increase digital sales by improving e-commerce experience on existing website and adding new storefronts on Amazon and eBay; analyzed consumer data to ensure accurate targeting by segment; resulting in 300% increase in online orders in the following year
Led evaluation and selection of new CRM system; spearheaded a cross-functional team (Technology, Business Development, Management) to implement the system; successful adoption accelerated revenue growth by 25% in 1 year
Devised a pricing and branding strategy with the Strategy team to launch a new three-tier pricing model; achieved a 27% increase in profit
Led the firm's sales and business operations in South Africa, responsible for $45MM annual sales and capability building of 200+ sales personnel
Developed and executed customer referral program, leading to 50% increase in referral business and $2MM of incremental revenue
Analyzed 1,500+ responses to a consumer survey to evaluate brand perception and customers' willingness to pay
Implemented new customer experience feedback system for Selfridges in the UK; early results indicate a 37% increase in feedback
Spearheaded retail distribution expansion into 8 new territories and markets in South Brazil; resulted in 85% sales growth and the fastest growing sales location in South America in 2015
Designed merchandising strategies for grocery retailers based on regression analysis identifying key store attributes to increase traffic and conversion; resulted in a 25% sales lift
Led full redesign of website with findings from customer segmentation and competitive research, increasing website leads by 200%
Initiated and managed relationships with key enterprise customers; wrote and executed business plan that resulted in 120% ($5MM) increase in division revenue over 3 years
Executed four branch openings, including location selection, P&L development, and task coordination for 5 functional areas, resulting in $9MM of incremental revenue over 2 years
Generated 50+ project requests through cold call sales and systematic email outreach; completed due diligence to qualify leads based on credit, industry and location
Developed dashboards containing performance metrics to global and local senior management teams; dashboards used by 30+ executives
Doubled new user acquisition from 10-15 users to 20-25 through the implementation of new marketing strategies focused on online advertising and improving the company's web presence, social media, and search engine optimization.
Developed go-to-market strategy for ~$100 million B2B market segment; led cross-functional team of 15+ internal stakeholders to prepare new product offering
Analyzed company's 24-month sales results to develop five-year monthly projections by revenue and customer type
Developed materials for sales team to articulate value of an unique new platform; performed competitor analysis and customer calls to inform product positioning and pricing
Mentored 10 team members to conduct consumer behavior research through focus groups and analysis of buying patterns of 1,000+ consumers
Conducted due diligence to assess and value potential acquisitions in childcare industry; assessed 30+ companies and recommendation was acquired by company
Managed a process re-engineering project to improve and consolidate end-to-end service processes; restructured communication flow among 10 departments, and cut down paperwork by 75%
Designed online customer support center comprising of a self-service knowledge base and interactive chat; reduced customer support calls by 45%
Streamlined the implementation process and reduced the average product delivery time from 10 days to 4 days by redefining responsibilities and improving accountability of employees
Designed and implemented operational efficiency improvement program for leading UK energy supplier to reduce rate of energy outages by 60% in three years
Led evaluation and selection of new CRM system; spearheaded a cross-functional team (Technology, Business Development, Management) to implement the system; successful adoption accelerated revenue growth by 25% in 1 year
Proposed and implemented major strategy change to eliminate packaging - passing savings to our producers and customers and saving 55% on manufacturing costs
Implemented automation and reporting frameworks for product testing, leading to adoption by testing teams and reducing internal testing timelines by 30%
Received Recognition Award for automating booking system, reducing required man-hours by 75%; promoted 6 months ahead of schedule
Led 2 business analysts to automate repetitive process flows using Excel Macros / VBA and reduce analysis time by 10+ hours per week
Led the evaluation and selection process for a CRM tool by developing a comparison model, liaising with senior stakeholders and candidate vendors, and running a proof-of-concept
Executed four branch openings, including location selection, P&L development, and task coordination for 5 functional areas, resulting in $9MM of incremental revenue over 2 years
Created knowledge base of 80 internal resources, improving employee on-boarding and reducing time spent per project on administrative tasks by 40%
Doubled new user acquisition from 10-15 users to 20-25 through the implementation of new marketing strategies focused on online advertising and improving the company's web presence, social media, and search engine optimization
Refined outsourcing strategy, resulting in increased offshore headcount from 12 to 95 employees and saved $1.2MM
Streamlined data integration processes and standardized data feeds across systems, reducing data latency from 10 days to 1 day
Redesigned and implemented over 15 business processes for an estimated 50% efficiency gain in operations and potential net savings of $3MM for a pharmaceutical company
Achieved $200K reduction in department overspend by establishing ROI metrics and budget controls to improve prioritization of the $4MM department budget
Designed strategy for large-scale operational transformation initiative encompassing 1700+ full-time employees (FTEs), resulting in 500 FTE savings
Revamped website flows and navigation menus, reducing the frequency of misdirected customer service queries by 30% and increasing traffic to previously neglected pages
Conducted evaluative testing with 10+ participants using InVision and UserTesting.com; synthesized and designed against findings which reduced bounce rate for primary user flow by 30%
Redesigned company's homepage and lead generation forms using only existing site components; reduced bounce rates by 40% and increased leads by 15%
Designed online customer support center comprising of a self-service knowledge base and interactive chat; reduced customer support calls by 45%
Designed and implemented behavioral push notifications based on in-app usage; increased retention by 10%
Conducted 25+ user-testing focus groups leading to 3 new product features in 6 months
Reduced signup drop-offs from 65% to 15%, increased user-engagement by 40%, and boosted content generation by 15%, through a combination of user interviews and A/B-testing-driven product flow optimization
Decreased uninstallation rate by 40% by introducing an interactive tutorial at app launch
Designed and launched customer feedback systems for Selfridges, improving net promoter score by 30 points in pilot teams over 6 months
Led complete redesign of the checkout process which resulted in an 8% increase in conversion and an uplift in average order value from $28 to $35
Introduced upsells on product and checkout pages, resulting in an increased average order value of 25%
Collaborated with Lead Engineer to develop a cohesive style guide to standardize design patterns for Android and web app
Designed and developed an email toolkit to enable teams to quickly build mobile-responsive emails and maintain visual consistency, leading to time savings of 5+ hours per week
Led full redesign of website with findings from customer segmentation and competitive research, increasing website leads by 200%
Collaborated with product and marketing teams to redesign the mobile on-boarding process, improving retention and user experience by 40%
Redesigned new user signup form and flow, driving 10% increase in signups
Analyzed impact and effectiveness of in-app UI changes on customer retention; identified features of customer behavior and recommended additional menu modifications [R, MySQL, Chart JS]
Identified and mapped all manual process flows for current system to formulate logic and design for the new automated system
Conceptualize and implement innovative application updates regularly to ensure traffic (25% increase in downloads over the past 4 months)
Facilitated three design thinking workshops for end users to identify use cases and develop business requirements
Led application design sessions with client teams on 20+ projects to develop functional and technical requirements